Friday, November 19, 2010

Chapter 3: What to create and what to paint? ( Part 3)

So far in chapter three we have already explored themed art and the concepts of Mono Themed or Multi Themed artists.

In this part, part three, we are continuing to explore Themed and Character art with an explanation of Character Art...

What is Character Art?

The classic and most known characters art of all time are Mickey Mouse & Donald Duck and other more recent characters art are The Simpson family and the Toy Story characters. Character Art defines the apparent individual nature of something.


Characters are very popular in art licensing. Many art characters are used in book illustrations and some even licensed in movies, TV shows or in computer games.

Character art has helped children books and other products sell because we can relate to them.

Don't worry you don't need to have a hit TV show, comic book, or famous character to be successful as a Character artist... In fact there are many artists who have successfully developed great character art for manufactures who then turn that art into great products that sell well in the market place.

So Are you a Themed or Character Artist?

Want to learn more about Art Licensing the ArtSHINE way?
It’s as simple as 1... 2... 3...


1: Become an ArtSHINE network member http://artshine.ning.com/


2: Come along to the ArtSHINE workshops in Sydney: artlicensing@quantumcompass.com.au


3: Contact Vinh for a no cost, no obligation coaching session on 8060 9321,
or 0410 636 138 


Thursday, November 18, 2010

Chapter 3: What to create and what to paint? (Part 2)

Character or Themed Art?

Before you enter the Art Licensing world the first decision you need to make is whether you want to be a "Character Artist"or "Themed Artist". Both are licensable, the only difference is how you are going to promote yourself as an artist. Deciding the marketing strategies for each will be very different too.

Themed Art


Themed art is a unifying idea that has a recurrent element in the artwork...

Simply put, it's art that has a theme, or a story to tell.

Some typical themed art could be notions like:
  • Christmas,
  • Spring,
  • Winter,
  • Fruit,
  • Flowers.
Get the idea?

If you decided to follow the "Themed Artist" approach it's a good idea for you to explore different themes to see which themes would best suit you and your sensibility.

From experience the artists I've seen who are successful in this field are the ones who tend to paint or create "Multi Themed" art, rather than those who specialise in a "Mono Themed" art. That's because as a Multi Themed artist you' ll have more chances to get your art licensed in different themed art categories.

In saying this though, as a Mono Themed artist you'll become known for that particular theme. Your goal is to be the best in your field and to become known in the art licensing industry as the specialist in your particular theme.

Here are some of the most frequently requested art themes in Art Licensing:
  • Foods & Wines
  • Fruits
  • Pets/Animals
  • Baby/Children
  • Spa/Resort
  • Exotic / Tropical
  • Entertainment
  • Lifestyles
  • Whimsical
So are you a Themed Artist? If you are then ask yourself this question...

Am I a "Mono Themed" artist, or a "Multi Themed" artist?

In Part 3 we'll explore Character Art and the steps you need to understand to be successful as a Character artist.

Want to learn more about Art Licensing the ArtSHINE way?
It’s as simple as 1... 2... 3...


1: Become an ArtSHINE network member http://artshine.ning.com/



2: Come along to the ArtSHINE workshops in Sydney: artlicensing@quantumcompass.com.au



3: Contact Vinh for a no cost, no obligation coaching session on 8060 9321,
or 0410 636 138 

Sunday, November 14, 2010

Chapter 3: What to create and what to paint? (Part 1)

“Be yourself, be distinctive and create art from your heart”- Vinh Van Lam


Starting out in Art Licensing could be quite scary for many artists.

Working with some of our clients there's some questions that keep coming up...
* Where will I find inspiration to create and paint?
* What will I paint?
* What type of art will sell?

Our answer... quite simply:
Be Original! and Be Yourself!

It's important that you don’t try to be someone else or copy someone else's styles of work.

Create from your own interpretation and honour your own creativity.

Let it shine!

When you create your own original work and share your own interpretations you are the creator of your own masterpiece...

It's this quality will make you unique in Art Licensing.

So what would you prefer to paint?

Next week we'll explore the two different types of art work that are used for art licensing. So please come again and let's explore it together.

Thanks for dropping by...

Need help?
Contact Vinh on +61 410 636 138.
vinh@quantumcompass.com.au

Tuesday, November 9, 2010

How do you know if an Art Licensing Coach is the right one for you?




Well, that answer to that question depends on a few things... 

Firstly, it's about whether you can find a coach who understands what you do, fits well with your personality, and the most important of all...  the way they communicate with you.


You need a coach who can motivate you and who will lift you up when you're feeling down. Who'll lift you up so you can stay focused on your creativity and passion.

Before you invest even one cent in coaching... consider this...

IT"S ABOUT YOU... It's an investment in your success...


It’s about having a real person walking along side with you and helping you enhance your strengths and overcome your weaknesses. Reading books is fantastic, but it doesn't always answer all the questions you have. Or maybe you feel stuck and unable to get your head around things and you just want some advice on how to tackle it.

We can’t tell you who'd be a good choice to coach you... that's a choice for you, but what we can share with you is four things that describe the person who's going to get the most out of working  with an Art Licensing Coach...

ARE YOU READY TO TAKE ACTION?

Cause or Effect- which one are you in now? –  for example, the current economy may be the reason you have experienced hardship in your business but you have to stop using it as an excuse.

Choosing to be at "Cause" is an active choice. It really is a decision and an action. You take full responsibility for your destiny. It can give you more choices and opportunities as you will explore different options to improve or change your situation right now. In other words, it has the effect of actively empowering you to create your live in each moment. 

Being in "Effect" on the other hand is easy, you don’t have to take action, just blame your circumstances on the other things around you. It’s never YOU, it's never YOUR fault. Being in effect means you often feel like you are dis-empowered by your life's events. Not in control.

DO YOU UNDERSTAND ART LICENSING & COACHING ISN'T A "MAGIC PILL"

Art Licensing takes time, energy, and effort. It isn't for everyone. And it  takes time to see real results - residual income - even after you get a contract - plus gaining contracts can take time too. For success you need to be committed, have a long-term focus, and be able to apply consistent effort. The good news for you is that you can learn along the way and carry out what you need to do for licensing while you're also working on other income sources – so don’t  sweat!

ARE YOU OPEN TO NEW LEARNING, THINKING, ACTING, AND WORKING?

An Art Licensing Coach may suggest you try some things that you haven’t done before. What we suggest could be outside your comfort zone. Are you ready for something new? Are you willing to try? Have you ever heard the saying "If you do what you've always done, you'll get what you've always got."?

We're very clear that you won’t always change your results without changing your behaviour... And that's true in any area of life!

Want to learn more about Art Licensing the ArtSHINE way?

It’s as simple as 1... 2... 3... 


1: Become an ArtSHINE network member http://artshine.ning.com/


2: Come along to the next ArtSHINE workshop in Sydney on Sat 18 December: ArtLicensing@quantumcompass.com.au


3: Contact Vinh for a no cost, no obligation coaching session on 8060 9321,
    or 0410 636 138
Click here: http://www.surveymonkey.com/s/ArtShineDiscovery