Thursday, October 7, 2010

Is Art Licensing a right path for you?


 Imok's Alphabet Mug
Available for Licensing

There's some common questions artists and clients have when they're exploring the idea of licensing their art work:
            • Is my work  suitable for licensing?
            • How do I know if my artwork is good enough to be licensed?
            • What will I paint?
            • Where do I begin?
            • How do I get started with art licensing?
            • Who do I see to get help with licensing?
            • What are my first steps?
            • Where do I find the manufacturers who license art?

The truth is that there are no easy answers to these questions... Art licensing isn’t for everyone.

There’s no quick way through, and no magic pill either!

To be successful in this art licensing game you need to work hard and understand how art licensing works.

Art licensing is a process like any other and it could take some artists at least 12 to 18 months before they earn their first royalty cheque. In saying that, the art licensing journey could be worthwhile and rewarding for you the artist if you have a  good process or systems in place.

Art licensing is an alternative revenue stream It allows you to earn a living through leasing you art work to a manufacturer for a period of time in exchange for a royalty payment.

Seems like a great way to earn a residual income...

Ask yourself these questions:
            • What do I want to achieve through art licensing?
            • What will art licensing give me?
            • For me to be successful in art licensing hat do I need to learn and what commitments do I need to make?

We encourage our clients to do at least three art licensing related tasks per week.

Three tasks in a week means that you’ll complete twelve tasks in a month. Wouldn’t this level of focus bring you closer to your art licensing goals?

And remember... There’s always times when you feel like throwing in the towel and call it quits. Everything can be more difficult at the beginning... And success rarely comes easily, or without hard work, application, and focus.

Here are some more tips to get you started with art licensing
            • Read blog posts.
            • Watch art licensing videos via youtube
            • Read about artists who are successful in the industry.
            • Read  books about art licensing
            • Get an art licensing coach to help you in the process
            • Listen to podcasts.
            • Talk with others who are learning about art licensing.
            • Create art with licensing and commerciality in mind.
            • Create four coordinating pieces of art.
            • Learn to create repeat borders & patterns
            • Learn to create "mockart"
              (mock up product with you design on it. like the Imok 's Alphabet mug)
            • Learn Photoshop
            • Learn Adobe Illustrator
            • Join a group of artists who are also interested in art licensing.
            • Do research and see what kind of art you see on products.
            • Research companies that license art.
            • Contact a manufacturer and submit your artwork for review.
            • Be open to feed-back.
            • Keep creating new artworks.
            • Promote yourself as an artist, and promote your artwork.
            • Allocate your “refresh” time.

As we’ve said, art licensing is a process. While it’s easy to feel overwhelmed sometimes, try and avoid the temptation to give up before your even start.

Commit to doing three tasks per week and you will be amazed at the progress you’ll make in your art licensing journey...


To your art licensing success!

Need help? 
Contact Vinh  on +61 410 636 138.
vinh@quantumcompass.com.au

Monday, September 20, 2010

Introducing Art Licensing to Artists & Designers

How would your life be different if you were earning  
residual income right now from your art

"Art Licensing" is a  great way of generating income from  your art.

Instead of selling originals or selling your designs outright, many artists and designers will  grant the right (license) to use their art onto a specific product, for a period of time in exchange for a percentage of sales. This percentage of sales is called a royalty payment. 

By licensing your art, you have the potential to earn income on the same art piece or collection multiple times. A good commercial art work could be used on many products from stationery, greeting cards to ceramic, fabric and more.

In the US and Europe art licensing trade shows allow artists and designers to show new artwork to design and product manufacturing industries. As an artist you have a choice to do your own trade show or you can get an art licensing agent to represent you.


Art licensing has increasingly become popular in the design and product manufacturing industries. Lots of manufactures prefer to work with artists as it is one of a cost effective solution for their business. This mean they don't have to financially commit to employ a full time artist or a designer at a high salary. Working with many different artists will also bring fresh ideas into their product designs, this is certainly will help to sales their products and  great way to position themselves in the  product design industry.


Although Art Licensing is a fantastic opportunity for Artist to earn a residual income by creating and doing what they love. An  artist who is planning to  do art licensing will need to understand the art licensing process and what to paint in order to earn  good income in Art Licensing world.


So,
What inspire you to create and paint?
What will you paint?
What type of art that you create will sell?

These are the questions need to be answered .....

To be successful in Art Licensing you need to be authentic and to be true to yourself, don’t try to be someone else or copy someone else styles or work as they are already out on the market . You need to create from your own interpretation and honour your creativity and let it shine. When you produce your own original work and with your own interpretation that mean no one else can do that except you. You are the creator of your  own masterpiece. This quality will make you unique in the Art licensing. 

 Want to learn more about Art Licensing the ArtSHINE way?

It’s as simple as 1... 2... 3...


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3. Discover ArtSHINE Coaching by taking our survey to receive a complimentary coaching session
Contact Vinh direct: vinh@artshine.com.au , +61 410 636 138